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Microsoft Dynamics 365 Marketing Functional Consultant : MB-220

MB-220 Exam Simulator
  • Exam Code: MB-220
  • Exam Name: Microsoft Dynamics 365 Marketing Functional Consultant
  • Updated: Aug 12, 2026
  • Q & A: 250 Questions and Answers
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Exam MB-220: Microsoft Dynamics 365 Marketing

Candidates for this exam are Dynamics 365 Marketing Functional Consultants. Candidates are responsible for implementing solutions that attract and convert leads, build brand awareness, standardize omnichannel messaging, and deliver marketing insights.

Candidates are responsible for configuring and expanding the core marketing application to include email marketing, setup, interactive customer journeys, leads nurturing with personalized experiences, LinkedIn integration, Events, surveys, Landing Pages, segmentation and scoring, and maintaining General Data Protection Regulation (GDPR) compliance.

Candidates should have some knowledge of marketing principles and the Marketing application's role in relationship to the Dynamics 365 suite of applications, including integration with Dynamics 365 and Microsoft 365 applications. Candidates should understand industry terminology, priorities, common initiatives, standards, methodologies, and best practices.

Part of the requirements for: Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate

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Microsoft Dynamics 365 Marketing Exam Certification Details:

Passing Score700 / 1000
Exam NameMicrosoft Certified - Dynamics 365 Marketing Functional Consultant Associate
Duration120 mins
Number of Questions40-60
Sample QuestionsMicrosoft Dynamics 365 Marketing Sample Questions
Schedule ExamPearson VUE
Books / TrainingMB-220T00: Microsoft Dynamics 365 Marketing
Exam Price$165 (USD)
Exam CodeMB-220

Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx

Microsoft MB-220 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Analyze Insights and Manage Events10-15%- Set up event registration and sessions
- Create and manage marketing events
- Review marketing insights and analytics
- Manage event webinars and waitlists
Topic 2: Configure Microsoft Dynamics 365 Marketing15-20%- Configure marketing settings and org units
- Manage marketing users and teams
- Set up marketing configurations
- Configure marketing resources and assets
Topic 3: Create and Manage Customer Journeys15-20%- Analyze journey performance
- Set up branching and conditions
- Configure journey tiles and triggers
- Design and create customer journeys
Topic 4: Manage Marketing Customers and Contacts10-15%- Create and manage contacts
- Import and deduplicate contacts
- Create and manage companies
- Manage contact lifecycle and preferences
Topic 5: Manage Segments and Target Audiences10-15%- Create and manage static segments
- Create and manage dynamic segments
- Use segment insights
- Build segment queries and filters
Topic 6: Set up Marketing Forms and Pages15-20%- Configure form and page elements
- Create and publish marketing forms
- Create and publish marketing pages
- Implement progressive profiling
Topic 7: Create and Manage Marketing Emails15-20%- Configure email settings and delivery
- Implement email Personalization and dynamic content
- Design and create marketing emails
- Preview, test, and validate emails
Topic 8: Manage Leads and Scoring10-15%- Implement lead scoring rules
- Manage lead lifecycle stages
- Create and configure lead scoring models
- Automate lead qualification and distribution

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